Watch Walid Mehanna, Head of Data & Analytics Mercedes-Benz Cars at Daimler, share insights from the ongoing journey to build a data function at Mercedes-Benz Cars Finance and to embed it into the company’s innermost workings:

Our conference attendees and speakers aren't the only ones who have seen analytics transform the enterprise; the research firm IIA (International Institute for Analytics) have concretely tied analytics maturity to company performance. Read the following report to find out how.