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IIA Ebook
Examining the link between analytics and company performance brings up a key question: How do you measure and quantify analytics capability? This report from The International Institute for Analytics (IIA) explores the very evidence of this link in today's top companies.
Companies with high analytics maturity are more likely to build brand value over time
Companies with high analytics maturity are more likely to get a better return on equity
Companies with high analytics maturity are more likely to generate higher revenue and operating income growth
Copyright © 2022 Dataiku. All rights reserved. | Online Privacy