Dataiku & Epsilon Present:

How to Leverage AI and Machine Learning to Supercharge Marketing Personalization

Microsoft Partner Solution & Industry Workshop

Join Dataiku and Epsilon on Wednesday, November 18th at 1pm EST for Microsoft's Partner Solution & Industry Workshop where we’ll share the power of machine-driven personalization in optimizing personalized marketing experiences and improved business results.

As the “catalyst for data powered companies,” Dataiku is Epsilon's go-to partner for Machine Learning and AI across the customer experience landscape. With Epsilon's heritage in data and Dataiku's expertise in AI, we are jointly helping optimize business processes using machine learning, AI, data mining, cognitive analytics and more on Microsoft Azure.

In this session, we’ll share how AI and machine learning are applied within companies today for their marketing initiatives. Learn how the fusion between Epsilon, Dataiku, and Microsoft helps global organizations innovate and activate data expertise to its fullest potential.

Register Now:
Marketing Image

About the Event

What to Expect

Explore how to leverage Dataiku and Microsoft through Epsilon’s AI and Machine Learning framework in marketing. We’ll share use cases and real world applications to accelerate project results.

The Speakers

circle-cropped-9

Mark Sucrese

Vice President of Machine Learning & AI, Epsilon

Mark manages Epsilon’s machine learning and artificial intelligence practice and delivery
services team. He has over a decade in designing best-in-class solutions for; machine
learning, AI, database marketing, and analytical technologies for some of the world’s
largest companies. Prior to joining the Epsilon team in 2014, Mark spent 10 years as the
head of marketing technology at Dell Computers.
John Posada

John Posada

Partner Solutions Architect, Dataiku

John Posada is a Partner Solutions Architect at Dataiku, a centralized data platform that democratizes the use of data science, machine learning and AI in the enterprise industry while also ensuring a level of interpretability that builds trust and confidence. Previously, John worked at Alteryx in different capacities, Senior Customer Support Engineer, Cloud Engineer, and Solutions Architect.

The agenda

It's Going to Be Great

Time Details
1:00 Welcome + Agenda overview
1:10 Epsilon Point of View: AI / ML in Marketing
1:25 Epsilon: building our offering on the Dataiku platform
1:35 BREAK
1:45 Use Cases and Real World Application
2:00 Multichannel Personalization Deployment
2:20 q&a

Copyright © 2023 Dataiku. All rights reserved. | Online Privacy